The Stig; star of the worldwide hit show Top Gear has been immortalised as a giant 30ft high statue to celebrate the launch of the new global TV channel BBC Brit.
The model, which is made from fibre-glass, took a team of three sculptors over two months to design, construct and paint. The giant sculpture of The Stig’s head and torso alone measures 12 feet, equivalent to the height of a double decker bus.
The Stig departed from Top Gear HQ at Dunsfold Aerodrome in Surrey for a three day journey on a Mercedes-Benz Actros through Europe which will see #BigStig call in at Amsterdam and Berlin before arriving in Warsaw, Poland where BBC Brit will launch on the 1st February 2015.
Amanda Hill, Chief Brands Officer, BBC Worldwide says: “BBC Brit will be the new home of Top Gear in Poland so what better way to mark this than by taking them a giant Stig! Fans will be able to spot him on the roads of England, Holland and Germany, he’s impossible to miss!” ’
BBC BRIT offers premium factual entertainment that is intelligent but irreverent. Male-skewing but with broader appeal, it blends expertise with entertainment and fact with fun. The channel will become the exclusive home of Top Gear and covers a rich variety of subjects: cars; science; adventure; business; life-changing moments; extreme characters; quirky eccentrics and plenty of laughs.
